Showing Results for tag: soft brand
Curator welcomes 11 Provenance hotels
US: Curator Hotel & Resort Collection has added 11 member hotels from the Provenance portfolio to its collection of over 120 boutique lifestyle properties.
Pebblebrook launches Curator Hotel & Resort Collection
Worldwide: Along with six other founding members, Pebblebrook Hotel Trust has launched a collection of soft brands and independent lifestyle hotels called Curator Hotel & Resort Collection.
Oakwood launches the Unlimited Collection soft brand
Singapore: Oakwood has launched The Unlimited Collection, a new brand which it says allows for a curation of independent properties that retain their unique positioning yet leverage Oakwood’s hospitality management expertise and distribution network.
Soft brands on the rise across Southeast Asia
SEA: A report by C9 Hotelworks reveals how the supply and pipeline of soft brand conversions is increasing across Southeast Asia.
US boutique hotels expected to outperform traditional hotel product
US: The Boutique Hotel Report, commissioned by The Highland Group in partnership with STR, reveals that boutiques achieve much higher occupancy and average rates than its US counterparts.
Wyndham launches Trademark Hotel Collection
US: Wyndham is the latest hotel chain to launch a soft brand for independent hotels, with the introduction of the Trademark Hotel Collection.
Six US Ascend Collection hotels open in April
US: Ascend Hotel Collection, the soft brand collection from Choice Hotels, saw six US additions during the month of April.
