Chic Retreats reveals the perfect hotel bedroom

Martha Elwell Martha Elwell Uploaded 18 October 2017


UK: Guests care about beds, not minibars, according to new research

According to Perfect Hotel Bedroom report presented by Chic Retreats at the Independent Hotel Show this week, hotel guests want king size beds and free Wi-Fi and could do without chests of drawers and mini bars.

Around 89% said they prefer a king or super king size bed, while chests of drawers were deemed "unnecessary", and slippers, ice buckets and mini bars "out of style".

Mini bars were seen as less important than either coffee and tea (most important), a hairdryer (second), coat hangers, an iron, a safe and a bathrobe. It was seen as three times more important that minibars held water than alcohol.

Free Wi-Fi came top when respondents were asked 'How important are these tech essentials?'. Television came second. Around half as many respondents considered TV preferable to free broadband internet. iPhone docking stations were viewed as more important than radios.

57% of respondents wanted carpet rather than wood floors, and curtains beat blinds at 23% to 77%. 53% said they wanted to spend between £101-£200 on a night's stay, and under a quarter preferred to spend less than £100, 18% from £201-300, and only 7% had budgets of £300+.

The survey collected data from a survey of nearly 2,000 hotel guests.


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