Accor and Bureau Veritas launch new cleaning standards certification

Miles Hurley Miles Hurley Uploaded 17 April 2020

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Worldwide: Global hotel group Accor and Bureau Veritas, a global testing and inspection group, have partnered to create a new label focused on ensuring businesses are safe to reopen.

The measure will focus on ensuring that sanitation and security protocols will have been met before they can greet the public again.

The label will be designed to cover most hospitality businesses, including accommodation and catering functions, and will apply to all of Accor’s properties as well as other chains and independent hotels. The project was developed in collaboration with epidemiologists, trade associations and Accor owners.  

Accor Europe CEO Franck Gervais said: “Today, more than ever, our employees, customers and partners need to be reassured of our ability to offering them the best welcome possible. As the European leader in hospitality, it is our duty to anticipate needs and respond to health and safety requirements by adhering to the highest standards.”

This new set of standards will initially launch in France and will be shared next week with Alliance France Tourisme and the relevant health ministries. After French approval, these proposals will be submitted across the continent.  

Bureau Veritas Africa and France CEO Jacques Pommeraud said: “With this label, today we have the ability to meet the new expectations of our society in terms of health and safety. This label will contribute to the hospitality and restaurant industry reopening with confidence.” 

Accor, owners of boutique brands Raffles and Sofitel, have already shifted their loyalty scheme to online content following the global pandemic. Earlier today, global hotel chain IHG announced a partnership to help provide accommodation to those fighting the virus.

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