Moxy Hotels to open property in Copenhagen

Amy Horsfield By Amy Horsfield
27 February 2019 | Updated 27 February 2019

Denmark: Marriott’s lifestyle brand Moxy Hotels will open Moxy Copenhagen Sydhavnen in March.

The Danish operator, Core Hospitality, is training the crew and styling the final details of the hotel to get it ready for opening on March 18,  2019.

Vicki Poulos, senior global brand director of Moxy Hotels, said: "Today's consumer is less desirous of a cookie cutter experience and in fact wants to discover something new, take in the city, the food, the local scene, whether he/she is there for a day or a week. Increasingly we see the blurring of lines between work and play; technology has made us connected 24/7. Today's traveller is looking for a hotel to allow them to have the experience on their terms. We see them wanting to hang out in the living room to work or play, or both. Moxy has been designed to give millennials everything they want and nothing that they don't. The brand offers a new way of travelling which is smaller in concentration not a reduction. Premium in every way but price - its affordability is not a sacrifice of style, nor a loss of comfort."

Opening in Copenhagen's Sydhavnen, Moxy will be situated in a growing business area with Aalborg University Copenhagen and thousands of apartments buildings. The Danish operator, Core Hospitality, believes Moxy Hotels is ideal for this location in Sydhavnen.

Per Denker Sørensen, CEO of Core Hospitality, commented: "Sydhavnen has emerged as the newest up-and-coming area in Copenhagen. The market offers an ideal mix of large office spaces, strong transportation infrastructure, dozens of new residential properties, a leading university, world class shopping, top tourist destinations, and some of the best restaurateurs on the food scene in near proximity. Our business plan was to capitalise on this and build a hotel for Copenhageners and guests alike who desire a truly authentic experience. Moxy Copenhagen was designed to cater to the new demographic of Sydhavnen and is unlike any hotel in its marketplace. During the day you'll find locals and travellers working and playing side-by-side at the Moxy. At night, you might find them challenging each other to a game of Jenga or toasting with cocktails."

Moxy Copenhagen Sydhavnen features include 226 rooms, a free gym for all, flexible and informal meeting rooms, 43'' Netflix-ready televisions and a communal bar and co-working space.

Moxy Hotels is Marriott International's new millennial-focused brand that debuted in September 2014 with the opening of the Moxy Milan.

Core Hospitality cooperates with various hotel brands, ensuring it can operate anything from hostels to full-service hotels.

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