Worsley joins HotelSwaps as investor and non-exec

George Sell By George Sell
23 October 2014 | Updated 23 October 2014

UK: Bench Events chairman Jonathan Worsley has joined HotelSwaps as an investor and non-executive director.

UK: Bench Events chairman Jonathan Worsley has joined HotelSwaps as an investor and non-executive director.

Worsley is the chairman and CEO of Bench Events which organises conferences for the hotel and investment industry including International Hotel Investment Forum in Berlin and Arabian Hotel Investment Conference in Dubai. He also serves as a board director of STR Global.

Preben Vestdam, founder and managing director of HotelSwaps, said: "We are delighted to welcome Jonathan to our team. His understanding of the hotel industry is impressive and he will bring not only strategic vision but also access to a wide network of hotel owners and operators globally."

Worsley said: "HotelSwaps is the hotel industry's answer to the sharing economy where value is created from an under-utilised asset. HotelSwaps' network of hotel members is the start of a whole new value chain within the hospitality industry."

HotelSwaps is an online marketplace where hotel owners and operators can turn unsold inventory into a points currency. The points can be used to book free business travel, offer executive staff incentives or even purchase products and services from hotel suppliers.

www.hotelswaps.com

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