Red Carnation pioneers hotel carbon measurement initiative

George Sell George Sell Uploaded 15 June 2012


UK: Red Carnation Hotels has announced a collaboration with the WTTC and other hotel companies to launch a standardised approach to carbon measurement.

Three of Red Carnation's boutique hotels were involved in trials to pilot the Hotel Carbon Measurement Initiative (HMCI): The Oyster Box Hotel in Durban, and The Milestone Hotel and The Chesterfield Mayfair, both in London.

The methodology for the HMCI measurement process was devised by the ITP and WTTC, in collaboration with 23 leading global hospitality companies, and is designed to calculate and communicate the carbon footprint of hotel stays and meetings in a consistent and transparent way.

Jonathan Raggett, managing director of the Red Carnation Hotel Collection, commented: "The issue of sustainability has become morally intrinsic to our ethos at Red Carnation Hotels.  We proactively, both as a business and as individual hotels, seek opportunities to understand and minimise our impact on the environment around us.  That's why we were so excited to be involved in such an important global initiative. None of us can do this on our own, so we wanted to be part of a movement that will guide the international hotel industry towards achieving consistency in this area."

"We are also really proud to be the only privately-owned, family-run boutique collection in the working group. It is great to have a voice amongst such established big players and for us to all come together in this landmark collaboration to change the industry for the better," he added.

David Scowsill, President and CEO of WTTC said, "WTTC has long been advocating that industry speaks with 'one voice'.  Through this initiative we have seen major hotel companies come together to agree a means of communicating carbon impacts which ultimately will result in more transparency and clarity for the consumer.  HCMI has broken new ground in its industry driven approach and I congratulate the companies involved on their leadership in ensuring this important initiative comes to fruition. We expect this industry common language to be widely used within the next two years."

The priority for the HMCI is to maximise the take up and recognition of the methodology by a broader range of hotels and their customers. Red Carnation will be implementing the initiative across all 14 of its properties, driven by an in-house "green team", which is chaired by Jonathan Raggett.



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